“I had a great opportunity to work with such an iconic brand and creative people who understand me and respect my style, as well as open access to new technologies and company history. From the classic tracksuit to the Stan Smiths sneakers, Adidas has always been a part of my life. This brand is forever,”said Pharrell Williams when he announced his collaboration with Adidas this spring.
Now the company has presented the emblem of their collaboration and the first pictures of the collection items. “The equal sign is the leitmotif of the new collaboration's logo. Next to the adidas Originals shamrock, two of the three iconic stripes turn into a daring equal sign, while the third is the name of the musician - Pharrell Williams. Both the collection itself and the items presented in it are built around the idea of equality, which Farrell professes, "- said in an official press release from Adidas.
Collaboration logo
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A photo
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archives of press services
The first pieces of the collection presented by the company are the classic Superstar jacket and Stan Smith sneakers. These things are made in three colors: blue, red and black. Prices start from € 150 (7,500 rubles) for sneakers to € 1,000 (49,000 rubles) for a jacket.
Pharell for adidas
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A photo:
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archives of press services
The collection will appear in select stores around the world from September 20, and items from it will be available in Russia on September 27.
Also on sale will be available three more lines from the limited collection in October, November and December.