Archive of press services
Archive of press services
Mikhail Baryshnikov in Rag & Bone advertising
One of the most talked about news from the world of fashion - 67-year-old ballet dancer Mikhail Baryshnikov starred in the Rag & Bone lookbook and video. In the video, the legendary choreographer dances with Lil Buck. Naturally, both are wearing clothes from the autumn-winter collection of the American brand. It is also impossible not to note that even at such an advanced age, Baryshnikov looks extremely attractive, and dances as if he was twenty years old.
Alexa Chung in the Longchamp minifilm
This spring, Longchamp will continue its collaboration with renowned model, DJ and TV presenter Alexa Chung in a new advertising campaign for the brand. For the third season, the leggy Englishwoman remains the face of the French brand. The choice of the brand again fell on the young and perky Chang, largely due to her ease and incredible personal energy. She simultaneously manages to be both a fashionista, and a designer, and a TV presenter, and a writer, while maintaining an ease and lightness of character.
In addition to Alexa, the video also focuses on Le Pliage Héritage, the new it-bag Longchamp. A mini-version of the model was used in the filming of the campaign. The creators have clothed her graphic silhouette from fine leather in neon colors, in particular deep blue and coral red.
Photos and videos of the new campaign were filmed on the roof of the MAMO Art Center, in the famous Cité-Radiez building, erected by Le Corbusier in Marseille in the late 40s and early 50s of the XX century.
Mini Movie from Harrods Department Store
Shadow Play is the title of a new video from London's most famous department store. The focus is on two young men who look like two drops of water. Perfect style, flawless hairstyle and self-confidence are included. One is the alter ego of the other, one can only guess which of them is more important: the one that is a diligent boy, the former favorite of teachers, or the one whose eyes burn with a devilish light.
Louis Vuitton Movers Roller Series
Recently, the fashion house Louis Vuitton has acquired a new line of V Line men's bags, which, according to the idea, will become the best friends of active and busy men. The protagonists of a series of mini-films released in support of the new collection are young people who are not the most boring and ordinary professions, who tend to constantly run somewhere and test their time for strength. The first film is dedicated to video artist Ryochi Kurokawa - a few years ago a Japanese brought one of his performances to Moscow. The second film stars Alex Olson, a skateboarder from Los Angeles. The V Line collection went on sale earlier this week.
PatriziPepe advertising campaign
The fashion brand is launching an ad campaign called #StyleDiary, which explores the passion and emotions of PatriziPepe, illustrating her life's events in a spring / summer collection.
She rides her bike along the embankment - denim overalls, a T-shirt with floral appliqués, a cap, a backpack - we immediately understand that we caught our heroine on her day off. And here she is walking her dog on a beautiful sunny afternoon - a comfortable knitted dress with decorative necklaces and it-bag of the season - a bag with geometric lines and a lock. Her list of things to do is limitless, and for each she will find a suitable and appropriate stylish image. PatriziPepe girl is a stylish urban fashionista like most of us.