The first scent of the Si family in a red bottle has finally arrived in Russia. And what you need to know about it - we tell you point by point.
Red is Giorgio Armani's favorite color
This is well known to those who are familiar with Giorgio Armani Beauty products and have been to the brand's beauty corners. Red is found in most beauty product cases. And now the bottle of the flagship fragrance is also painted in it.
Giorgio Armani did hundreds of tests before choosing the right shade of the bottle
Perfectionism is the maestro's middle name. After numerous tests, the same red was chosen - not venous, not pink, not going into orange undertones. A perfect red, associated with the East and Asia (and a little with the Chinese New Year and its gifts).
Possibly the freshest of the Si family
It’s a paradox, considering that this fragrance has the most “defiant” color. The bouquet of the fragrance came out tender and strong at the same time, but not at all candy like many "relatives".
Those who love the original 2013 Si will love it
… and for those who do not like the dominant patchouli, but adore the signature black currant nectar, pear notes, spicy pink pepper accord, rose petals and powdery echoes of heliotorp and jasmine.
This is the 14th flanker of the Si line
The first fragrance appeared only in 2013, and, 5 years later, the brand has already released the 14th fragrance in the familiar iconic bottle. The Si family even has a hair mist - a fragrant mist for those girls who prefer delicacy.
The fragrance has three ambassadors at once
Since 2013, Australian actress Cate Blanchett has been the epitome of the "Si woman" - strong, independent, goal-oriented, talented. However, with the launch of the "passionate" variation of Si, its monopoly ended. The new red flanker now has three faces. Keith was joined by Sara Sampaio and Adwoa Aboa.
Where to buy: in the corners of Giorgio Armani Beauty and on the website of the brand's online store armanibeauty.com.ru
Price: from RUB 3,923 for 30 ml
Photo: archives of press services
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