
According to a survey conducted by The Telegraph, when choosing between lips and eyes for accent color on a face, 85 out of 100 women prefer eyes. How to emphasize them correctly, tell the world's leading make-up artists.
Take a smooth start

“Tidy up the skin around your eyes before you start making makeup,” says Suzie Sobel. - Dark circles, of course, make the area around the eyes larger, but they certainly do not decorate the face. I have tried many eye masks (I know that now the whole world is crazy about them), and empirically chose the adhesive patches Eye Therapy Patch, Talika. They perfectly soothe inflammatory processes and remove edema in five to ten minutes. Something cold, for example, an ice cube, can also create a miracle (though this method is not suitable for people suffering from rosacea)."


Shape your eyebrows

“Well-groomed, curved eyebrows create a beautiful frame for the face,” says Anastasia Suare, creators of AnastasiBeverly Hills cosmetics. ─ To make the eyes larger, you need to “clear” space for them. And while we're all headlong into microblading now, tweezers are a quick and easy alternative. Grab the loose hairs and clean the area above and below the eyebrows, then fill in any gaps with a pencil. Brush your brows up (attention, this is key!) And to the side for a clean, defined shape."


Align the tone around

“Dark circles can make your eyes look smaller, and the right concealer can fix the situation. It can also illuminate the entire area around the eyes and direct the audience's attention to dark lashes, ─ explains Nicolas Degenne, creative director of makeup at Givenchy. ─ Choose a shade that is slightly lighter and warmer than your skin tone to lighten and correct any blues or purples. Apply the product gently, smoothing it out with your finger or sponge."


Draw a thin line

“To enlarge your lashes and frame your eyes, apply a super-thin strip of black liquid liner along the base of your upper lashes,” says Val Garland, Global Makeup Director at L'Oreal Paris. - You can take the eyeliner with a felt-tip pen or a creamy eyeliner with a fine brush. The main thing is to achieve perfect accuracy. I always like to do this quick movement just to highlight the eyes a little."


Accentuate the shape

“Drawing perfectly seductive almond shaped eyes is actually easy when you know the correct technique. Take a pencil and draw a line “from the center of the lashes, then thicken it a bit in the outer corners,” explains Tom Pecheux, Creative Director of Makeup for YSL. ─ Otherwise, if the line is too thick in the middle, you will end up with round panda eyes. If successful, you just have to blend any hard lines with a cotton swab or a clean eyeshadow brush."


Curl your eyelashes

“Almost every beauty addict has at least one eyelash curler, but this is exactly the step we often forget, especially in our morning rush. Curling your eyelashes will take an extra 20 seconds, but they will immediately become longer and more open. “Straight lashes can cast shadows on the eye area and hide the most beautiful things,” says legendary makeup artist Shu Uemura.


Define a fold

“I know it has always been this way, but brown eyeshadow in the crease of the eyelid still looks good,” says Lucia Pica, Creative Director of Makeup for Chanel. "To look like an Italian neorealist movie star, use the fluffy Chanel Eyeshadow Crease Brush to draw matte shadows in an arc from the outer corners of the eyes to the center."


Think about color

“Pencil liners are very effective at enlarging the eyes, but if you are still using brown and black pencils, you may be in a 'cosmetic pit'. Try to make your way easier with blue or green eyeliner - it will make your eyes appear whiter (and therefore more), ─ cult makeup artist and photographer François Nars shares secrets. ─ As far as eyeshadow is concerned, bright shades (aqua, silver or pink) look best on “empty” eyelids, but with plenty of mascara and well-groomed eyebrows. Lavender eyeshadow beckons and brightens, while a dark shade tinted at the outer corners of the eyes is perfect for an evening look.”


Mascara, ink, ink

“Did we mention mascara? Apply the lengthening formula along the upper and lower lashes to create wide deer eyes, then use a thickening coat over mascara for an even more open look, ─ recommends Val Garland. - I love the rubber bristled brushes like L'Oréal Paris Volumе Millions Lashes Feline, which grab and separate thin lashes without clumping. For an added effect, focus the sweep of mascara near the center of the upper lash line to really bring your eyes up."


Brighten the waterlines

“Drawing the waterline with a dark eyeliner paired with smoky shaded eyeshadow can look sultry, but it can also make your eyes narrow by about half. For the 'bigger is better' effect, paint the waterlines (inner eyelids) with a flat white pencil to instantly open and brighten your eyes,”says makeup artist Charlotte Tilbury.


Point the light

“There's a reason that even in a #nofilter selfie, models don't seem to be able to take a bad photo: they know how to expose the light. Pearlescent shadows or highlighter, in the center of the eyelid, below the eyebrows and at the inner corners of the eyes, open the eyes, ─ teaches the creative director of make-up for Dior. “Look for warm, creamy pinks if your skin has a pink undertone, and golden if your skin is yellow or olive."
Photo: Getty Images, press archives
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