October has traditionally become a month to fight breast cancer, and many brands are focusing their efforts on raising awareness among girls about breast cancer prevention. Venus did not stand aside either: the brand announces the launch of the #SureDouble project, which is dedicated to taking care of yourself, love for your body and health.
The partner of the October action was the Further Charity Fund for Women with Cancer, which will receive a portion of the proceeds from the sale of Venus products. Maintaining women's health and improving the quality of life of women faced with breast cancer is a priority task of cooperation between the foundation and the brand. The project also plans to hold special webinars.
“Conscious attitude, respect for oneself and one's own health in the new reality become a cultural code for every woman. Taking care of breast health is easy if it has become a habit. No one is immune from cancer, but self-care and regular check-ups can save many lives. Venus's #SureDouble campaign is another important step towards building a community of women who look forward to the future without fear.”
Oksana Moldovanova, Founder and President of the FURTHER Charitable Foundation, Representative of the Russian Federation in the European Coalition against Breast Cancer EuropDonna
Photo: archives of press services
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